marketing strategy
Latest from marketing strategy
Book Box | Literary Lunch: The Burden of Self-Promotion
Unpacking why writers struggle with self-promotion and how to overcome this
Updated on Mar 30, 2025 12:45 PM IST
Chinese zoo paints donkeys black and white to look like zebra
Chinese zoo faces criticism for painting donkeys to resemble zebras.
Updated on Feb 15, 2025 03:53 PM IST
Simran Singh
Brand marketing stunts create noise but little else
PUMA's PVMA campaign and YesMadam's email layoff stunt spark debate on controversial marketing, highlighting risks and potential backlash for brands.
Updated on Jan 24, 2025 08:02 AM IST
Shuchi Bansal
Chinese influencer channels Trump to promote hotpot restaurant: Watch
A Chinese influencer captures attention by impersonating Trump while showcasing hotpot in a viral video.
Published on Dec 20, 2024 10:55 PM IST
Banned but not out
India's enduring love for gutka explained through one ad, a psychological trick and surrogate advertising
Published on May 13, 2023 04:34 PM IST