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Sunday debate: What form of videos do you prefer- long or short?

Hindustan Times | ByYusuf Omar and Ranveer Allahbadia
Oct 25, 2020 07:38 AM IST

It’s been three months since TikTok went off the app store in India, but 15-second videos have made a comeback. What matters: time or content?

“Tapping attention economy is essential”

It’s essential to make every second count
It’s essential to make every second count
Yusuf says social videos differ according to platforms but it is necessary to value people’s time
Yusuf says social videos differ according to platforms but it is necessary to value people’s time
Ranveer maintains that people’s attention span will continue to reduce if they overuse short-form video content
Ranveer maintains that people’s attention span will continue to reduce if they overuse short-form video content
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