By Sakshi Sah
Published Apr 24, 2025

Hindustan Times
Trending

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How Gen Z can build a powerful personal brand in 4 easy steps

In today’s world, Gen Z faces many challenges in the job market.

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Here’s how they can build a strong, positive personal brand according to Forbes.

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Gen Z often gets criticised for being too demanding or different. But their fresh ideas bring new energy to workplaces.

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Gen Z is entering a very competitive job market. Fewer openings mean they must stand out more than ever.

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Your brand must show who you are, what you stand for, and why you are unique. Make your value clear.

Know your value

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First impressions matter, whether online or face-to-face. Be authentic, positive, and professional right from the start.

Make a strong first impression

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Digital business cards (DBCs) help Gen Z network smartly. Share your information easily and create lasting impressions.

Use digital business cards

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After meeting someone, always follow up. A quick message can help you build strong professional relationships.

Always follow up

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Building a strong personal brand takes effort, but it will open many doors.

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